Focus. Market. Close.
The Focus.Market.Close. Bootcamp
A half-day, in-person working session for small business owners who are done guessing at marketing and ready to run it themselves.
- Date
- Tuesday, October 20
- Time
- 8:30 a.m. to noon
- Place
- Caddo Office Reimagined, North Richland Hills
- Investment
- $200
Limited to 12 business owners so every person gets real attention.
You already know marketing matters. That was never the problem.
You have the resources and you see the value. What you don't have is a clear starting point, a rhythm you can keep, or someone you trust to own it. That's what this morning is for.
- "I paid an agency, and I have no idea what I actually got for it."
- "There are so many options. I don't know where to start."
- "I start strong, then real work takes over and it all falls apart."
- "The person who handled our marketing left, and nobody on staff can pick it up."
- "Every hour I spend on marketing is an hour I'm not running my business."
Three moves, in the right order.
Most marketing fails because it starts in the middle. You'll work through all three steps on your own business, not a case study.
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Focus.
Get clear on the prospects worth attracting: people who recognize the need, see you as the answer, and are able to buy.
You leave knowing who you're talking to and what they need to hear.
-
Market.
Build a simple content rhythm with templates and AI tools that a small team can keep up week after week.
You leave with a plan you can actually maintain.
-
Close.
Turn attention into real conversations with interested prospects, so marketing feeds your sales instead of disappearing into a black hole.
You leave knowing how to connect your marketing to your bottom line.
How the morning runs.
This is a hands-on “create real marketing” workshop that is finished by lunch so you're back to your business the same day.
Caddo Office ReimaginedNorth Richland Hills, Texas
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Arrive and settle in
Check in, meet the other owners and marketers in the room, get connected to the internet, and receive your workbook.
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Collaboration
Work through Focus.Market.Close. together, applying each step to your own company with feedback from Annette and the group.
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Marketing Lab
Put it into practice immediately. Use the templates and AI tools to build personalized marketing for your company and publish/schedule it before you leave.
What you take home.
Everything you need to keep going after Tuesday, without starting from a blank page.
The Focus.Market.Close. workbook
Your notes, decisions, and plan, captured in one place you'll keep coming back to.
Social media templates
Ready-to-use formats so posting stops being a weekly scramble.
Blog ideas with AI templates
Topic ideas plus prompts that turn them into drafts in minutes, not hours.
How-to AI guide for marketing
A plain-English guide to using AI tools well, without sounding like everyone else.
Early-bird bonus
Register by October 14 at 5 p.m. and you'll also get a personalized Marketing Review for your company and a one-on-one Strategic Meeting with Annette Walters to tailor what you have learned to your company's vision, brand, and goals.
Taught by someone who has sat in your chair.
Annette Walters brings 30 years of sales and marketing experience across Fortune 50 companies like UnitedHealth Group, small and mid-sized businesses, and her own ventures, with work spanning tech, legal, real estate, and manufacturing.
She founded EngagedMarketing.co to help small businesses attract the right prospects and turn marketing into real conversations. She is also a two-time international best-selling author.
Reserve one of 12 seats.
$200per seat
- WhenTuesday, October 20, 8:30 a.m. to noon
- WhereCaddo Office Reimagined, North Richland Hills
- Can't make it?Registrations are non-refundable, but your seat is transferable to another person or company.
Register for the Bootcamp
Your seat is confirmed as soon as payment goes through.
Questions before you register.
Is this right for my business?
It's built for small business owners, typically under $500K in revenue, who want quality marketing handled in-house. If you've been burned by an agency, keep losing momentum, or simply don't know where to start, Focus.Market.Close. is for you.
Do I need marketing experience?
No. You need to know your business. Annette brings the marketing structure, and the templates and AI guide do much of the heavy lifting.
Do I need to bring my computer?
Yes. You'll need your computer to build social media content, adapt templates, experiment with AI, and create marketing you can use immediately.
Do I need any apps installed to fully participate?
Yes. Please have Canva and either ChatGPT or Claude.ai installed or ready to access.
What if I can't attend after I register?
Registrations aren't refundable, but you may transfer your seat to someone else on your team or to another company.
What happens after the Bootcamp?
You'll leave with a plan and the tools to run it. For owners who want ongoing support, the year-long Focus.Market.Close. program goes deeper to put your marketing on lock, with dedicated time to create marketing, easy-to-maintain strategies, guidance on choosing the most effective options for your business, and ongoing strategy refinement, all while steadily producing prospects who are ready and able to buy.
One morning to stop guessing and start building marketing you can keep up. Twelve seats.
Reserve your seat